CBC News spoke with UCLA’s Chris Mattmann about Los Angeles mayoral hopeful Spencer Pratt and how AI has contributed to his campaign. Mattmann, UCLA’s chief data and artificial intelligence officer, says that the effectiveness of the Pratt ads are in part due to the way AI technology has evolved just in the past few years. “It’s very realistic. And that adds to that sort of evocation of emotion and realism,” he said. “You don’t need to be deeply technical to do it.” Read more about UCLA in today’s ANC News, Time and others.
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